Healthcare & Life Sciences CX & CRM Implementation

We help healthcare and life sciences companies turn data into action, address rising operational costs, and react to healthcare consumerism.

Healthcare and life sciences companies are faced with the challenge of effectively leveraging Big Data in response to healthcare consumerism and transitioning to value-based payments in an industry that is experiencing a constant rise in operational costs.


With our proven track record, PositiveEdge has helped institutions in the Healthcare and life sciences industry by building solutions that have allowed the following organizations stay ahead of the market:

  • Lead Management
    • Patient engagement management
    • Pre-registration
    • Registration and post-registration
  • Referral sales – Doctor Relationship management
    • Referral doctor empanelment and management
    • DRM sales force automation
    • Patient conversion and tracking
  • Marketing campaigns and events management
    • Creating, planning and budgeting Campaign and campaign activities
    • Creating dynamic and reusable marketing list
    • Campaign analysis
  • Integrations
    • HIS
    • Contact center/CTI integration
    • Appointment booking system
    • Cloudnine website
    • Feedback solution
    • Email server
    • SMS gateway
  • Reports and dashboards
  • Manage contact and account
  • Manage lead
  • Manage opportunity
  • Leverage Custom Portal—Task oriented, user friendly portal leveraging CRM to improve ease of use for end users
  • Tableau Reporting—Interactive data visualization to help better understand data and take decisions
  • Better insight into data through real time dashboard / reports
  • Automated workflows and reminders
  • Real-time integration with Marketo, Abaxis marketing application
  • 360 degree view, AD Authentication, Training Certificate, Attach Documents, Event Information, Quote Print, Ring Lead, Flicker Box, ARS Integration, CTI Integration.
  • Integration with Outlook 2007 via CRM 4.0 outlook client with support for offline mode
  • Online management of Sales & Service
  • Automated Queue management
  • Automated De-duplication of core records.
  • Capability to generated PDF quotation directly from CRM
  • Credit Redemption management with Faxing capability directly from CRM
  • SMS Alerts on Service assignments
  • Territory based data alignment

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